My process begins with the questions 'what & why'. I firmly believe that answers to those questions are pivotal before any design process. I incorporate user research findings and data analytics in my design process to create simple, elegant and intuitive. My left brain and right brain combination gives me a unique edge in crafting great digital user experiences.
I am an evangelist for design thinking, a fierce advocate for the user, creating elegant user-centered digital experiences.
I apply knowledge of user-centered design methods, human-computer interaction and industry best practices to drive useful and usable interface design solutions.
I have the ability to identify and understand user needs in order to apply strategic thinking to create simple user experiences from otherwise complex workflows.
I present critical user needs into simple flows and low/hi fidelity wireframes.
Being an artist I have a great eye for visual design as well. I bring in the unique blend of right and left brain thinking. Visual design with interaction design breathes life into the static designs.
I design entire framework of design standards and styles. Pattern creation and style guidelines help form the basis of the complete design infrastructure.
Creation of enterprise designs that meets the highest level of the industry standards in regards to the accessibility requirements.
An essential tool for the future workspace, I create patterns, charts and graphs that is crucial in modern communication.
